I’m a little way into the book I bought a few weeks ago, Michael Moss’s Salt, Sugar, Fat: How the Food Giants Hooked Us. The introduction shows us the heads of massive food corporations, in a closed-door meeting where a vice president of Kraft presented information about the childhood obesity epidemic. While acknowledging responsibility for the problem, the companies’ economic competitiveness outweighed their concern about their “users.”
The first chapter of the first section (Sugar) deals with the targeting of children and adolescents, whose preference for sweet is at a much higher level than that of adults. One researcher accuses the food giants of exploiting the biology of children with highly sweet—and salty—products. What do you think about this? Leave your thoughts in the comments section!